Perpetual
← Back to Discover
Rolex Datejust 31 278240-0013

Product photo · photo source

Rolex · Datejust

Datejust 31

Reference 278240-0013

Retail price
$7,700
Rolex US list · Source
Asking price
$10,600
One data point, not a valuation · 2026-09 · Source
Status
In production
since 2020 (approx.)

DressSportDate

Specifications

Reference278240-0013
Introduced2020 (approx.)
NotesSeen in dealer inventory (Wristcheck, Sep 2026).
MovementCalibre 2236, automatic
Power reserve~55 h
Case31 mm diameter · steel
Water resistance100 m
DialPink
BezelDomed
Bracelet / strapOyster
ComplicationsDate
Price history

Market pricing for this reference arrives with the pricing engine. Retail: $7,700.

Also in Datejust

Datejust 41126334-0033 · Green ombré · Oyster$11,650retailDatejust 41126333-0010 · Champagne-colour · Jubilee$17,700retailDatejust 36126284RBR-0011 · White mother-of-pearl set · Jubilee$21,100retailDatejust 31278241-0018 · Slate · Jubilee$14,200retailDatejust 41126300-0029 · Bright blue · Oyster$8,950retailDatejust 36126234-0051 · Mint green · Jubilee$10,100retail
All 810 in Datejust

Remove watch?